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Liz Rossi
Infographics
Logos
Illustrations
Digital
Print
About
Liz Rossi
Infographics
Logos
Illustrations
Digital
Print
About
Infographics
Logos
Illustrations
Digital
Print
About
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A dream-come-true hair salon, this project was such a privilege! Female-owned, an expert stylist, focused on eco-friendly products with a passion for a client-first vibe - the brand visuals encompass and elevate The Beauty Hive’s vision and future.

Design Considerations

  • full bodied color palette

  • interchangeable graphic elements

  • eco-friendly products and practices

  • client/community forward

  • premium products and techniques

  • female-lead company

  • warm and inviting to clients

Brand System Graphics

A system of 15+ fun, interchangeable graphic elements designed to allow The Beauty Hive to be playful while staying on brand. Allowing for the ability to stay relevant, responsive to social media engagement and add variety to their style without disrupting the brand system.

Print Deliverables

An “Afterhair Card” provided to each client to provide guidance on maintaining their new color, cut or custom styling. Easy to fill out by each stylist, the card includes contact information, and suggestions on scheduling their next visit.

Customizable
for each client

Branded pieces
for playfulness

Salon’s contact information

Print Deliverables

An “Afterhair Card” provided to each client to provide guidance on maintaining their new color, cut or custom styling. Easy to fill out by each stylist, the card includes contact information, and suggestions on scheduling their next visit.

Classic business cards, two options for the front, and four for the back, each representative of the style and energy of the brand.

Digital Assets

Social media and website components.

Building Blocks of Brand Identity

Early explorations for building out a cohesive visual story. Considerations for various social media platforms, web, mobile, as well as print.

Salon Building Assets

Door and window decals.